Aquarius. Water, saccharose, mineral salts, sodium citrate,sodium chloride, sodium
potassium, sodium magnesium, acidulant, citric acid, scents. These are the ingredients for the Spanish equivalent of Gatorade. However, if you ask me what Aquarius tastes like,

my brain will evoke a dry, scorching hot half-noon in mid-June Madrid, walking back

from "El Canal" after two hours of chirping, running, kicking and heated arguments against the other football team.

Getting to the chino (chinese in spanish, it is

how we call little convenience stores) and buying two one litter bottles, one orange, one regular. The fierce desperation

with which you drink both bottles in ten seconds, getting a rush of coolness is what Aquarius tastes to me like. This is what I call food imagery. Food imagery happens when a flavour, smell or food in general transcends its physical characteristics and acquires a meaning unique to you.

I'm sure every one of you has experienced this. Even my dog Jack has. When he was little, every time I left the house, I had to lock him in the laundry room.

He had not been house broken yet, so we could not trust him. After a couple of times, he learnt that me

calling him form his inside the laundry room meant it was prison time, so he would stealthily hide. To bring him out, I used treat bones. His fear would then go away, and he would happily follow me into the laundry room. Then, within the blink of an eye, I would throw the bone to the far corner, Jack will turn and I will close the door shut. If I reopened the door, he would be standing in-between the bone and the door, wondering how he had fallen into that trap again. Eventually, he learnt and now hates dog-cookies from that brand with all his might. He wont even eat them if I give them to him as a treat or a reward. (Unfortunately for him, his eager enthusiasm when it comes to chewing my sister's stuffed animals makes him vulnerable to a different version of the trap.)

Food imagery usually acts in our subconscious, it is not something that you can create voluntarily, it just happens. I cant decide to which memories I want to attach the taste of Aquarius, nor can Jack help himself from remembering the laundry room when he smells a treat bone. What are your most significant food imageries?